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What Does That Really Mean?
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Cookies Policy

Last updated: 29 January 2026

This Cookies Policy explains how WhatDoesThatReallyMean.com (“we”, “us”, or “our”) uses cookies and similar technologies when you visit our website.

This policy should be read alongside our Privacy Policy.

1. What are cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. Cookies help websites function properly, remember user preferences, and provide information to website owners about how their site is used.

Cookies may be:

  • Session cookies – deleted when you close your browser
  • Persistent cookies – remain on your device for a set period or until deleted

2. Legal basis for using cookies

Under Irish and EU law:

  • Strictly necessary cookies can be used without consent
  • All other cookies (e.g. analytics, performance, marketing) require your explicit consent

We comply with:

  • The General Data Protection Regulation (GDPR)
  • The ePrivacy Regulations
  • Guidance from the Irish Data Protection Commission (DPC)

3. Types of cookies we use

a) Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be switched off. They are usually set in response to actions such as navigating pages or setting privacy preferences.

Legal basis: Legitimate interest / necessity Consent required: No

b) Analytics / Performance Cookies

These cookies help us understand how visitors use our website (e.g. which pages are visited most, how users move around the site). This information is aggregated and anonymised where possible.

Examples may include:

  • Page visit statistics
  • Time spent on pages
  • Traffic sources
Legal basis: Consent Consent required: Yes

c) Functional Cookies

These cookies allow the website to remember choices you make (such as preferences) to provide a more personalised experience.

Legal basis: Consent Consent required: Yes

d) Marketing / Third-Party Cookies

We do not currently use cookies for advertising or marketing purposes. If this changes in the future, we will update this policy and request your consent before such cookies are placed.

4. Third-party cookies

Some cookies may be set by third-party services that appear on our pages (e.g. embedded content or analytics providers). These third parties may process data outside the EU, subject to appropriate safeguards.

We recommend reviewing the privacy and cookies policies of those providers directly.

5. Cookie consent

When you first visit our website, you will be shown a cookie banner that:

  • Explains the categories of cookies in use
  • Allows you to accept, reject, or manage non-essential cookies
  • Does not use pre-ticked boxes or implied consent

You may change or withdraw your consent at any time via the cookie settings on our website.

7. Updates to this Cookies Policy

We may update this Cookies Policy from time to time to reflect legal, technical, or operational changes. The “Last updated” date at the top will always indicate the most recent version.

8. Contact us

If you have any questions about this Cookies Policy or how we use cookies, please contact: